Gracie Lifestyle
At Gracie Lifestyle, they create high-quality apparel and training gear inspired by the tradition of jiu-jitsu, helping you embrace the art and its principles of efficiency, whether you're on the mat or off.
Built On
What We Did
- Web Design
- Web Development
- Replatform + Migration
- Product Bundler


When you first get into jiu-jitsu, it’s usually to get in shape, learn self-defense, or maybe a bit of both. But as you stick with it, you start to see how the principles of jiu-jitsu apply to everyday life too. Mastering patience, technique, and strategy to tackle tough situations on the mat makes things like building better relationships or succeeding in business feel a lot smoother.
Tied Together
We built a custom product bundle builder that lets users easily add extra items right on the product page. Providing customers a smooth, interactive experience where they can mix and match products, see updated pricing in real time, and put together bundles that really worked for them. Overall, it was all about giving shoppers more control and personalization while boosting engagement and conversions on the site.




Performance-Based Design
We designed and developed Gracie's website to have a really clean buy-flow that kept things simple and smooth. Customers can easily browse their gear, toss items into their cart, and check out without any fuss. The layout was super streamlined, cutting out the clutter so shoppers could zero in on their favorite products and get back to training as quickly as possible. It's a hassle-free experience that totally matched the fluid movement of jiu-jitsu.



